Founded in 2015 by Khaledah Safi, Saffron Boutique is a Dubai-based ready-to-wear fashion label that seamlessly blends Middle Eastern heritage with modern trends. Known for its modest yet contemporary designs, the brand offers a curated mix of timeless essentials and striking occasion pieces, each crafted with luxurious care in Dubai. Saffron Boutique celebrates the elegance of Middle Eastern women who love to shop and embody effortless chicness at every event.
Khaledah Safi’s journey into fashion was inspired by her mother and the stylish women in her family, igniting her passion for creating designs that resonate with tradition and modernity. Her vision for Saffron Boutique was to craft clothing that reflects the values of modesty and individuality while catering to the diverse tastes of her clientele. Today, with a growing community of 70,000+ followers and endorsements from A-list influencers, Saffron Boutique continues to redefine modest fashion for women in the Middle East and beyond.
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